Verboticism: Intravest

'Would you like to try my new ride?'

DEFINITION: v. To purchase a low-cost product and cover it with the label, or put it inside the packaging of a premium brand. n. A cheap product, which has been repackaged, or relabeled, by the consumer to make it look like an expensive brand.

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Intravest

Created by: JeffreyNorris

Pronunciation: in-trÉ™-'vest

Sentence: For Christmas, we all decided to intravest our gifts; I put a regular blanket into a Snuggie box.

Etymology: intra- (within) + vest (garment)

Points: 557