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DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.
Verboticisms
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Infranchised
Created by: rikboyee
Pronunciation: in-fran-chiyzd
Sentence: as she skulked out of starbucks with her ridiculously large sweet warm beveridge she was feeling incredibly infranchised
Etymology: in, franchise, disenfranchised
Badvertise
Created by: Nosila
Pronunciation: bad ver tyze
Sentence: Latte Kafeen swung by the local coffee bar on the way to work each morning for her usual double double decaf mocha machato frothy made with brown cane sugar and skim milk. It was tasty, but took about ten minutes to create by the time all the steaming and foaming and brewing was complete and cost eight bucks. One morning when running late and a bit broke, she opted for a plain small coffee ($1) at the local convenience store. Of course, that was when she ran smack into Christa the Barista from her usual java purveyor out on the street. Latte's feeble fumbling was a poor atttempt to hide the brand name on her cup and instead served to badvertise her guilt. She never returned to the fancy coffee bar after that, lest revenge was put upon her defection in the form of a foreign and icky substance in her cup.
Etymology: Bad (not good;keenly sorry or regretful;nonstandard) & Advertise (make publicity for;call attention to)
Labelshame
Created by: DrWebsterIII
Pronunciation: la"bel - sha*m
Sentence: Maxine tried to sneak past the mean girls outside of The Gap as she felt labelshamed with her Forever 21 bag:(
Etymology: label (an identifying brand) + shame (painful feeling having lost the respect of others
Newtimer
Created by: artr
Pronunciation: noōtaɪmər
Sentence: Joan’s barista thought she was a faithful customer. What he didn’t know is that she is really a newtimer, checking out whatever is advertised as ”the latest and greatest”. She has been known to buy a second cup just to cover her treason.
Etymology: new (not existing before) + two-timer (deceive or be unfaithful to)
Meagulpa
Created by: skeeterzirra
Pronunciation: mee ah gull pa
Sentence: I was caught with ICED java, my meagulpa!
Etymology: Latin mea culpa
Straytron
Created by: Mrgoodtimes
Pronunciation: Strey-truhn
Sentence: Captain Felipe was having the best day of his life, booming his stereo while speeding up and down main street in his new Honda. Unfortunately it was right in front of his Mercury Sable dealer Stephan, he felt like such a straytron.
Etymology: Stray - Patron, sounds like patron
Contrabranding
Created by: Kooldaddy
Pronunciation: con-tra-bran ding
Sentence: Jane was embarrassed when her favorite Barrista from Starbucks caught her contrabranding at Java Jones.
Etymology: brand betrayal, branding, out-branding, contrary branding, and contraband
Discoffery
Created by: Rhyme79
Pronunciation: dis-coff-err-ree
Sentence: Despite her vain attempt to conceal the starbucks cup in her hand, Muriel couldn't deny her discoffery when Kevin asked her why he hadn't seen her at his coffee shop. She had been discoffered.
Etymology: dis - (negative/reverse) + coffee + a play on 'discovery' = discoffery.
Latteguilt
Created by: Nosila
Pronunciation: lata gilt
Sentence: When she walked into her favorite coffee place, Edna new that trouble was percolating. Her barista, Raoul, had spotted her yesterday with a Starbuck's cup as she walked to work. He espressoed his disdain for her and she felt a latteguilt. "Java an idea how hard it is for me to urn a living when my patrons sip around?", he asked. "I feel like a mug", she responded. "I'm just a human bean, afterall..."
Etymology: Latte (strong espresso coffee with a topping of frothed steamed milk) & Guilt(remorse caused by feeling responsible for some offence)
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COMMENTS:
What a Story!! - SethelMerman, 2012-10-22: 12:13:00
A real brew-haha - Nosila, 2012-10-22: 18:28:00
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Comments:
Today's definition was suggested by remistram. Thank you remistram! ~ James
Today's definition was suggested by remistram. Thank you remistram. ~ James
love the etymology
INDEED