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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Contrabranding

Created by: Kooldaddy

Pronunciation: con-tra-bran ding

Sentence: Jane was embarrassed when her favorite Barrista from Starbucks caught her contrabranding at Java Jones.

Etymology: brand betrayal, branding, out-branding, contrary branding, and contraband

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Cappucheater

Created by: graypenguin

Pronunciation: cap-uh-chee-ter

Sentence: The cappucheater was never let into his favorite local coffee shop again when he was caught drinking Starbucks.

Etymology: cappuccino + cheater

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Brandwhoring

hellohime

Created by: hellohime

Pronunciation: Brandwhoring - brand'hoo'ring

Sentence: After drinking at Starbucks for a while, Jill branched out and started Brandwhoring at Tim Hortons.

Etymology: A person who switches from their regular brand to another while maintaining allegience to the first brand.

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Delicheasting

Created by: Sarahbarah

Pronunciation: Deli-cheese-ting

Sentence: My mom was a Delicheeseting because she told her friend who worked at starbucks she would drink their coffee, but really she drank Bobs coffee.

Etymology: Deli-"Delight" joy, happyness chea- "cheat", "cheating" going against are behind someones back

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Starbuckle

Created by: galwaywegian

Pronunciation: stahr buk el

Sentence: She always proudly walked the extra five hundred metres to the indiecoffeeplace, but it was raining, her feet hurt and she starbuckled

Etymology: starbuck buckle

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Brandtrayal

Created by: knightbird

Pronunciation:

Sentence:

Etymology:

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Lattechagrin

Created by: Mustang

Pronunciation: lah - tey - sha - grin

Sentence: Alexandra felt a wave of lattechagrin wash over her when her boyfriend Chablis found her drinking decaffeinated instant coffee from a Starbucks cup.

Etymology: Blend of 'latte' (strong espresso coffee with a topping of frothed steamed milk) and 'chagrin' (disquietude or distress of mind caused by humiliation, disappointment, or failure)

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COMMENTS:

Great word - TJayzz, 2008-08-21: 05:45:00

Good word...this definition has a latte good answers! - Nosila, 2008-08-21: 22:12:00

Well blended. - OZZIEBOB, 2008-08-22: 05:09:00

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Convaldez

Created by: Scrumpy

Pronunciation: kon-vahl-dez

Sentence: Betsy was filled regret and convaldez when Juan caught her with Hunky Donut's Kona Blend instead of her usual Moondollar Columbian.

Etymology: con + Juan Valdez

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COMMENTS:

I bet she got an ass whipping - Jabberwocky, 2007-09-19: 15:11:00

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Brandereliction

Pseudonym

Created by: Pseudonym

Pronunciation: bran-der-e-lik-shun

Sentence: "You would not believe the brandereliction I felt when I couldn't find my usual moisturizer."

Etymology: brand + dereliction

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Dunkincover

mrskellyscl

Created by: mrskellyscl

Pronunciation: dunk-in-cov-er

Sentence: Jenna used the dunkincover method of putting a wrapper around her coffee label so her friends wouldn't be able to tell she had switched to the less expensive brand. Unfortunately, they noticed and gave her funny looks all day. Now she she was forced to decide whether to give in to peer group pressure and drink the trendy stuff or continue saving money for her kidney transplant.

Etymology: Duck and Cover: a method of self-preservation during an attack or when everything comes down on you. Dunkin' Donuts: known for their coffee and the slogan "America runs on Dunkin" + Cover: to place something over to protect or conceal

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COMMENTS:

dunkeroo word! - Nosila, 2010-01-18: 23:08:00

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED