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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Brewmorse

Created by: phonematode

Pronunciation: broo-mohrs

Sentence: He felt a twinge of brewmorse as he left the Starbuck's drive thru, as it had once been a local coffee shop.

Etymology: brew, remorse

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Gapffe

Created by: bookowl

Pronunciation: gap/fa

Sentence: Shopping at Old Navy is a huge GAPffe

Etymology: gaffe + GAP

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Brandtrayal

Created by: knightbird

Pronunciation:

Sentence:

Etymology:

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Cappucheater

Created by: graypenguin

Pronunciation: cap-uh-chee-ter

Sentence: The cappucheater was never let into his favorite local coffee shop again when he was caught drinking Starbucks.

Etymology: cappuccino + cheater

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Embaristment

karenanne

Created by: karenanne

Pronunciation: em BAYR ist ment

Sentence: Joe couldn't escape a vague feeling of embaristment as he walked right past Czarbucks coffee shop holding a cup of convenience store coffee. After all, most of them in there knew him by name. His mocapriciousness had a reason, though, and it wasn't that he was tired of paying $80 a month for coffee; it was his newfound crush on the cute girl behind the counter at the convenience store. Years of coffealty to went out the window when it came to her; even fear of dreg-radation couldn't stand up against love.

Etymology: embarrassment + barist(a)

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COMMENTS:

Latte fun! - Nosila, 2010-01-18: 23:07:00

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Starbuckle

Created by: galwaywegian

Pronunciation: stahr buk el

Sentence: She always proudly walked the extra five hundred metres to the indiecoffeeplace, but it was raining, her feet hurt and she starbuckled

Etymology: starbuck buckle

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Badvertise

Created by: Nosila

Pronunciation: bad ver tyze

Sentence: Latte Kafeen swung by the local coffee bar on the way to work each morning for her usual double double decaf mocha machato frothy made with brown cane sugar and skim milk. It was tasty, but took about ten minutes to create by the time all the steaming and foaming and brewing was complete and cost eight bucks. One morning when running late and a bit broke, she opted for a plain small coffee ($1) at the local convenience store. Of course, that was when she ran smack into Christa the Barista from her usual java purveyor out on the street. Latte's feeble fumbling was a poor atttempt to hide the brand name on her cup and instead served to badvertise her guilt. She never returned to the fancy coffee bar after that, lest revenge was put upon her defection in the form of a foreign and icky substance in her cup.

Etymology: Bad (not good;keenly sorry or regretful;nonstandard) & Advertise (make publicity for;call attention to)

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Straytron

Mrgoodtimes

Created by: Mrgoodtimes

Pronunciation: Strey-truhn

Sentence: Captain Felipe was having the best day of his life, booming his stereo while speeding up and down main street in his new Honda. Unfortunately it was right in front of his Mercury Sable dealer Stephan, he felt like such a straytron.

Etymology: Stray - Patron, sounds like patron

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Disroyalty

Created by: astorey

Pronunciation: dis-roy-el-tee

Sentence: It was a elite club with just two members--Amber and her co-worker Karen--who knew where to still find Tab and were willing to walk over to the convenience store in the lobby three buildings down to get it. But when Amber discovered that Diet Coke with Lime was an acceptable--and more readily available--substitute, her disroyalty so offended Karen that she couldn't even look Amber in the eye as she charged past her cube with her pink can of Tab in hand.

Etymology: It's a play on disloyalty, but also incorporates the idea of "dissing" the royalty that branded products get.

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COMMENTS:

metrohumanx Great word. Super usage, too. - metrohumanx, 2008-08-28: 03:33:00

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Infranchised

Created by: rikboyee

Pronunciation: in-fran-chiyzd

Sentence: as she skulked out of starbucks with her ridiculously large sweet warm beveridge she was feeling incredibly infranchised

Etymology: in, franchise, disenfranchised

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED