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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Cafflipflop

Created by: OZZIEBOB

Pronunciation: KAFF-flip-flop

Sentence: After Bob's cafflipflop, all that was left for him was isolatte.

Etymology: Blend of CAFF as in Caffiene; FLIP-FLOP: change of mind, reversal, apostasy

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Brewmorse

Created by: phonematode

Pronunciation: broo-mohrs

Sentence: He felt a twinge of brewmorse as he left the Starbuck's drive thru, as it had once been a local coffee shop.

Etymology: brew, remorse

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Sipocrite

Created by: Navalon

Pronunciation: Sip-o-crit

Sentence: "James, you sipocrite!" yelled Megan moments before she stormed out of the coffee shop that had not too recently fired her for un-barista like behavior.

Etymology: Beverage related hypocrisy.

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COMMENTS:

neat - Jabberwocky, 2008-08-21: 16:17:00

SIP-erb word! - Nosila, 2008-08-21: 22:15:00

terrific; clever,too. - OZZIEBOB, 2008-08-22: 05:05:00

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Dislabelty

Created by: legalalien

Pronunciation: dis-LAY-bel-ty

Sentence: Jacob, who had an avowed policy of eschewing even benign local franchises with any more than two locations was quite embarassed to be espied by his friends sipping a Big Gulp (TM) and munching on Chicken McNuggets (TM).

Etymology: disloyalty + label

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Cappucheater

Created by: graypenguin

Pronunciation: cap-uh-chee-ter

Sentence: The cappucheater was never let into his favorite local coffee shop again when he was caught drinking Starbucks.

Etymology: cappuccino + cheater

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Brandgression

MrDave2176

Created by: MrDave2176

Pronunciation: brand-gres-shun

Sentence: Wally was a BK man: he ate BK breakfasts and BK lunches. His brandgression was exposed when the BK drive-through cashier saw the Chik-Fil-A napkin on his dashboard.

Etymology: Brand + (Trans)Gression

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COMMENTS:

Great minds indeed! - ScrabbledEgg, 2007-09-19: 11:43:00

1 vote for a great word with no coffee reference! - Jenna, 2007-09-19: 13:42:00

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Skulmuggery

artr

Created by: artr

Pronunciation: skəlˈməgərē

Sentence: In a underbranded act of skulmuggery Mindy purchased her morning cup of wake-up from the local gas station and transferred it to her Starbucks mug. She even pretended that she enjoyed it as she settled in for her day at work.

Etymology: skulduggery (underhanded or unscrupulous behavior; trickery) + mug (a large cup, typically cylindrical and with a handle and used without a saucer, typically used for coffee)

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Branditute

Created by: wordslikevenom

Pronunciation: Brand-it'ute

Sentence: Zoe felt sure that, by swapping the lables, she could effectively mask the branditution.

Etymology: Brand - a type of product made by a particular company. Substitute - to use something instead of another thing.

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Embaristament

Created by: readerwriter

Pronunciation: em-bear-ees-ta-ment

Sentence: It was a beastly hot day in Georgia and the place was Java Sun, a combination expresso shop and tanning parlor. Sootie thought she could get away it. Instead of her usual, she had ordered a decaf frozen mocha (with whipped cream) from the new barista while Josh was on his break at the gun shop next door. She and Josh had a serious thing about three shots going. It was bad timing when Josh arrived before she had finished the delightful new concoction. She panicked when she realized she didn't have time to slip into one of the beds down the hall. Her heart began skipping more beats than usual as she saw Josh sniffing. She knew it was over as he approached her, downing the last dregs, and sidling towards the trash can. She could have died of embaristament.

Etymology: A play on embarrassment, using barista, one who works behind a bar and serves

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Betrade

petaj

Created by: petaj

Pronunciation: exactly like betrayed

Sentence: Mac Iato was roasted for his betradal of his brother's coffee shop. Not only was he caught sipping in the shop over the road, he announced in the press that the grind of his job resulted in long black moods which were expressoed in bursts of short tamper and lattely he'd bean bitter about his decision to join the Cappuchins.

Etymology: betray + trade(as in trademark)

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED